A few months ago, a STEM and economics literate global decarbonization executive for a $4 billion annual revenue logistics business operating in most of the major trading companies of the world asked me “What drives this madness on hydrogen?” They were being peppered with irrational proposals for the molecule and its derivatives. I answered at length with the motivations that were creating cognitive biases among the self-supporting circle of fossil fuel firms, their financial firms, the countries with high oil rents and firms whose only intellectual capital is in technology which burns fossil fuels like internal combustion engine manufacturers.
